Woolrich Tour

With GoLab Agency, Woolrich – 2017

Store setup for various launches and events.

I_ Jackie Nickerson for Woolrich and Woolmark company

Store design for Milan, Berlin and Amsterdam for the in-store photographic exhibition by Jackie Nickerson for Woolrich and Woolmark company. The design project involved the enhancement of iconic elements through light-design and a “fake rain” effect.

II_ Alaska campaign

Store setup in Stockholm and London with structures created with a special “ice” effect.

Project partners: Luca Albertario