Nike Italy HQ Showroom

Nike – 2021

Jordan, Kids and Men areas

New product display concept.
The Showroom restyling involved the Jordan, Kids and Men areas.

The new shoes support and product hanging solution allow to keep theĀ  background free, hiding the anchor holdes on the sides.

Lines of light cut the space vertically, contrasting with the milled wooden background patterns.

The pillars that complete the display are made from recycled plastics.